GGHS 박수○

2018 Summer Personal Essay

Topic: Management in Goryeo Dynasty, The stage of the Gaeseong merchant - Byeongnando

I was looking for a beneficial activity for summer vacation and I found out about the Global Camp that presents various subjects about of Goryeo Dynasty in Ganghwa in the celebration of 1100th anniversary of the founding of Korea. Also it will be enlightening experience that will widen my vision as it will be discussed in English with foreign teachers in order to share our knowledge and information together about Goryeo's history. Furthermore I’ve always dreamed about having a marketing career that requires excellent foreign language skills. That's why i eagerly applied for 'The Global Forum Camp' so that i can be able to meet and know other people with different nationality despite of the short time.

Actually, i want to study business administration and work for a cosmetics company called 'AmorePacific' in marketing department. That's why i was motivated by this topic as I thought it will help me later if i do research about the management of Goryeo Dynasty. In addition, Marketing is to sell goods not only inside the country but also outside it, so I wanted to know more about the trade strategy that was followed at that time, the main countries that they deal with and to learn new aspects of management and trade of Goryeo as well.

A few days ago, I knew that the artificial leather industry has been developed since Goryeo Dynasty when I participated in school club activity. Also I knew about those goods that were produced and about its high quality. In addition, I learned about the agricultural production methods of Goryeo during history class and I knew that the profit that gained through the agricultural production methods and that Byeongnando was the representative trading port of Goryeo at that time.

Through this camp, I learned about Byeongnando, which was the representative trading port of Goryeo, the advantage of Byeongnando's location and the exported and imported products as well. I also learned that Yesung port was the previous name of Byeongnando and government officers were hosted in the Byeongnanjong. I knew more detailed information about the foreign trade of Goryeo and the merchants of Gaeseong, who were one of the reasons that the trade flourished that time. Thus, I thought about the difference between Goryeo, and the current management, aslo about the management strategies I would have choosen if I were a merchant in Goryeo Dynasty.

And I was in charge of researching data and translating it. I also actively expressed my opinion when we discussed what we will do with the team leader. Not only that but also i participated in displaying our topic through Wiki.

Thanks to the useful information that I get through this camp about management in Goryeo Dynasty, i think it will help me to choose my strategy in attracting not only the local but also the foreigners. As trading with Arabian merchants in Byeongnando was the reason that made 'Goryeo' called 'Korea', this will be a good motivation for me if I become a marketer for Cosmetics Company to promote our cosmetics products to the world with their excellent marketing strategies.

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